'Stop the Stupid Stuff' In Your Business

Title: 

'Stop the Stupid Stuff' In Your Business

Word Count:

473

Summary:

We are living in a world of change. Shift happens! Competition comes from all over the world, which means that many American businesses are in trouble.

Keywords:

'Stop the Stupid Stuff' In Your Business

Article Body:

We are living in a world of change. Shift happens! Competition comes from all over the world, which means that many American businesses are in trouble. 

Many decisions are being made that are contrary to both good business sense and building customer loyalty.

Most organizations' marketing is usually an exercise in figuring out what to do to get current or potential customers to spend more dollars with them. 

I'm suggesting that instead of thinking about what to do, figure out what to stop doing. In other words, stop doing the "stupid stuff."

Not doing the stupid stuff means finding out what prevents customers from spending money with you and making sure that that action or reaction never happens again.

Here's an example of what I call "stupid stuff." Some airlines now want to charge customers who want to speak to a live agent.

That's stupid stuff in two ways. First, they've chosen to penalize customers who want to continue getting what they've always gotten - one-on-one attention. Worse, they've done it by saying they will charge more for this previously standard level of service. How many customers will they lose because of this decision? I know of at least one.

There are more subtle, but no less damaging, stupid things businesses need to stop doing.

Take, for example, the new Wheaties boxes. General Mills recently introduced Wheaties boxes with photos of the U.S. Olympic gold medalists. One was missing: Paul Hamm. Why?

This was General Mills' response to my inquiry:

"Selecting a Wheaties Champion has never been an easy task, especially when we have witnessed so many outstanding performances by so many championship athletes. But it simply isn't possible to honor every champion on the Wheaties box."

So they leave off the first U.S. man to win the Olympics all-around gymnastics championship in one of the sport's greatest comebacks? His return from a disastrous fall to a near-perfect high-bar routine won near-universal praise and, for most of us, defined the word "champion."

But there was controversy. As most of you know, a South Korean gymnast claimed that a scoring error cost him the gold and appealed to the Court of Arbitration for sport. The court recently ruled that Hamm can keep the gold medal.

Even though the medal was disputed, it was not because of anything Hamm did or did not do. Still, General Mills decided to do the "safe" thing. But by being safe and leaving out Hamm, Wheaties is alienating the millions of customers who see him not as controversial, but as a hero, and losing customers in the process. Now that's "stupid stuff."

So start stopping! Stop saying "No" and start using the word "Yes." Stop charging for services that most of us think are free.

Find out what exasperates, discourages, hassles or confuses your customers and stop it.

Title: 

3 Most Recent Online Business Opportunities Review

Word Count:

285

Summary:

Canadian carpenter hangs up the tool belt for online business. Gives an honest review of online opportunities.

Keywords:

Make money at home, home business, money, rich jerk, work at home mom, internet business

Article Body:

Honest Business Opportunities Review. Finally an honest way to make money online.

Tired of business opportunities that do not deliver what they promise? We have reviewed the top selling programs on the Internet today. Below you will find a link to reviews of the top 3 opportunities that actually work. 

The key to making money online is knowing how and where to start. 

Without the right starting point you will waste precious time and a ton of money. The following products guarantee your online success, all you have to do is read them and follow their expert advice! All programs provide a 100% money back guarantee, require little or no experience, offer a step by step guide, and use proven strategies that will make you money. 

These programs are simple to use, have a small investment price, and you are able to see results usually on the first day! Now you won't make millions overnight, like some programs promise, but you will build a nice part-time income that can certainly help with the bills (everyone I know wouldn't say no to an extra $500+ bucks a month). 

You might even consider using all the suggested programs and over time replace your existing income. That's what I did, and lord knows i'm no "guru", actually i am a journeyman carpenter from Canada that just wanted a nice online hobby business. I wasn't expecting great things, just some extra cash, some "FUN" money. Now these programs have really taken off, I spend more time with my family and playing in my shop. I never expected this business to explode for me!

Check out our new #1 Pick! This one is rated the #1 Opportunity for making money online.

Warm Regards,

Dwayne Armstrong

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